Ladies Only

Why are Women the Most Influential Car Buyers?


Women purchase 46% of all new vehicles sold in the U.S. each year and influence over 80% of total auto sales. Here at Motorcars we want to create the most pleasurable car buying experience we can for you. Let us help you find the vehicle that is perfect for you.

A Couple Tips for Women when shopping for a new vehicle

  1. Research: The best companion when shopping is knowledge.
  2. Determine the price: Learn the dealer's invoice price, hold-back, rebates, and dealer incentives online.
  3. Decide: Figure out if you want to purchase, lease, or finance your new vehicle and don't be afraid to ask your salesperson to show you the payment options for each.
  4. Don't ever feel pressured: Your are the customer and you deserve the most satisfactory experience possible.

10 Questions to Ask Yourself Before Buying a Car

  1. Do I prefer a domestic or an import brand? Does it matter?
  2. Do I need (or just want) a large new car, a medium-sized new car -- or a small one?
  3. Do I need (or just want) a vehicle with rear-wheel drive, front-wheel drive or some sort of all-wheel-drive/4x4 system?
  4. Do I prefer a soft ride, a firm, "sporty" ride -- or something in-between?
  5. How important is power/performance? Do I need (or just want) a new car that can do 150 mph?
  6. Do I need (or just want) a vehicle that can carry cargo? How much?
  7. What kind of gas mileage is acceptable -- and what's not? Is my personal "tipping point" at least 28 mpg -- or is 16 mpg OK if the car otherwise meets my needs?
  8. How about safety? Are crash-test scores very important? The presence (or absence) of features like side-curtain air bags, stability control and brake assist?
  9. What level of warranty coverage meets my expectations? Is three years/36,000 miles enough? Or is the minimum five years/50,000 miles?
  10. Is resale/trade-in value a big consideration? Some brands hold their value much better than others.

Contact Donna Lester for all your needs at (216) 932-2400. She is ready and waiting to give you the best vehicle purchasing experience ever.

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